The spirit of creativity roared to life at the Young Lions Kenya competition, a highly anticipated event that showcased the nation’s brightest young minds in advertising and design.
After a rigorous judging process, the winners have been announced, earning the opportunity to represent Kenya at the prestigious Cannes Lions International Festival of Creativity.
The competition, sponsored by Kenya Breweries flagship brand, Tusker, challenged participants to demonstrate their skills in Print, Design, and Digital categories, pushing them to deliver innovative and impactful campaigns.
The jury, comprised of industry experts, was impressed by the exceptional quality of work presented, highlighting the depth of talent within Kenya’s creative landscape.
Category Winners:
Print:
- Gold: The Vibe Tribe: Kelvin Njoroge & Mercy Maina
- Silver: Kinjal Sheth & Muskaan Shaikh
- Bronze: Schizzo Design: Jabez Wachira & Newton Wachira
Design:
- Gold: Ollie & Lou: Olive Wangari & Louis Lukata
- Silver: Cool Waters: Sylvia Mwihaki & Gathoni Matu
- Bronze: Full Copacity: Kevin Ikua & Victor Maina
Digital:
- Gold: Just Bold: Allen Onduru & George Omukanda
- Silver: Scan Social: Martin Sultan & Susan Wangui
- Bronze: Team Sisi: Arvin Munyiri & Bonface Komo
The gold winners in each category will now embark on an exciting journey to Cannes Lions, where they will compete against the world’s best young creatives.
“We are incredibly proud of the talent showcased at this year’s Young Lions Kenya competition,” said Christine Kariuki, Marketing Manager for Tusker. “Tusker is committed to fostering creativity and providing platforms for young Kenyans to shine. We believe these winners represent the future of our industry, and we are excited to support them as they take their talent to the global stage. It is an honour for Tusker to be part of a program that lifts up Kenyan Creatives and furthers their careers. We are very proud of all of the participants.”
The Young Lions Kenya competition serves as a crucial platform for nurturing the next generation of creative leaders, providing them with invaluable experience and exposure. The event’s success underscores the vibrant and dynamic nature of Kenya’s creative industry.
