Written By Mary Mumbua | |
Ade Ebenezer, popularly known as Olakira, a well-known Nigerian singer, has signed a global endorsement deal with the Italian luxury automaker Maserati.
The brand gifted the singer a new luxury Maserati ride, followed by an endorsement deal on his recent foreign trip.
The 31-year-old musician gained fame following the release of his 2020 hit song “In my Maserati,” which has received over 36 million views on YouTube.
The lyrics of the song have come to life as the singer has been given access to Maserati Luxury Cars in any country he visits as part of the endorsement deal.
This is Maserati’s first collaboration with an African artist.
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