Text Book Centre (TBC) has launched a nationwide campaign dubbed “60 Schools in 60 Days”, aimed at empowering underprivileged learners and closing the educational resource gap in Kenya. The initiative marks TBC’s 60th anniversary and reinforces its long-standing commitment to literacy and learning.
Unveiled on Wednesday, the campaign will see over 3,000 books and Ksh 1 million worth of educational supplies, including stationery, art materials, and learning tools, distributed to 60 schools across Kenya. The initiative is expected to reach more than 30,000 learners in underserved communities.
“As we celebrate six decades of service, we are reminded that education is the foundation of an inclusive, prosperous society,” said TBC CEO Sachin Varma. “Yet millions of Kenyan children still lack access to the tools they need to thrive. This campaign is our way of sharing our legacy and reaffirming our commitment to educational equity.”
Founded in 1964 in Murang’a and Karatina, TBC has grown into Kenya’s leading books and stationery retailer, with 14 branches and a growing e-commerce presence. The 60 Schools in 60 Days campaign builds on this legacy with a structured rollout focusing on distribution, engagement, and sustainability.
According to COO Chetan Rughani, TBC has partnered with organizations such as the Desai Memorial Foundation and mapped out the most in-need schools. Educators are being engaged to embed donated materials into teaching practices, and feedback systems are being put in place to measure long-term impact.

L to R: Milan Shah, Chairman, Desai Foundation, Sachin Varma, CEO, Text Book Centre and Jane Mihang’o Director, Prince of Peace Educational Centre, during the hand over of Text Books and Stationery materials to 18 schools at the Desai Foundation offices as part of Text Book Centre’s 60 Schools in 60 Days CSR initiative aimed at narrowing Kenya’s educational resource gap.
Despite the Kenyan government allocating Ksh 666.08 billion to education in the 2023/24 financial year, representing 31.2% of total ministry spending, UNESCO estimates that 1.8 million school-aged children still lack access to essential learning materials. In some schools, the textbook-to-student ratio is as high as 1:5.
To expand the campaign’s impact, TBC is inviting the public to participate. Supporters can purchase donation bundles at any TBC branch or online at textbookcentre.com or contribute learning resources and volunteer time to visit beneficiary schools.
“When businesses, communities, and individuals come together, we create a multiplier effect,” said Varma. “Together, let’s ensure no child is left behind.”
Written By Rodney Mbua