‘Think with Google’ sets foot on Sub Sahara region

Think with Google has launched its Sub-Saharan Africa website to assist marketers on locally relevant insights.

It provides data, a deeper understanding and perspectives specifically crafted for marketers and business people within the region,” says Asha Patel, Head of Google SMB Marketing for Sub-Saharan Africa .

The website also intends to inspire marketers to think in several ways about the brands they represent, the ways during which they convey with their consumers, and to assist them come to grips with the newest digital marketing tools that are available.

Think with Google launched in 2013 as ‘Think Insights’ during a bid to offer marketers insights into consumer and cultural trends supported Google’s huge bank of knowledge and has since become a resource hub for marketers globally.

Today, Think with Google is a resource hub for marketers across the globe, and houses a number of international sites with information targeted specifically for marketers in those areas, including Asia Pacific, Benelux, the Middle East, North Africa, and now, sub-Saharan Africa.