Influencers Downed With Digital Service Tax

The most known and influential people in our country have been urged by the Kenya Revenue Authority to pay their taxes. – By Sharon Wangui

The kind of tax that they will pay is known as the Digital Service Tax which was newly introduced in the finance act 2020.

The reason behind them paying this tax is because the taxman noted that most of the influencers do not file tax returns or pay taxes on transactions.

” Social media influencers will be liable to pay digital service tax since their income is derived from or accrued from the provision of services through a digital marketplace or by providing digital advertising services in Kenya,”

The Kenya Revenue Authority said that the tax will be collected and remitted by agents appointed by the commissioner of Domestic Taxes.

Social media influencers :Comedian Eric Omondi (left), Kiss FM presenter Jalang’o (center) and Former K24 TV anchor Betty Kyallo (right).