The East Africa Regional Tourism Expo (EARTE) kicked off on October 9th to bring promotes the East African Region to the rest of the globe.
Speaking at the Launch in Arusha, Tanzania, EAC Secretary General Peter Mathuki remarked that the expo will provide an opportunity to market East Africa as a post-covid destination.
“This Expo provides an opportunity for us to engage and tell the World that all the EAC Partner States are ready to receive them,” He added.
Every company exhibiting at EARTE 2021 will become part of our unrivaled regional and global network of quality tourism exhibitors, investors, and buyers who drive business possibilities from all over the world.
The exhibition provides excellent opportunities for all local and international tourism operators and investors to diversify their enterprises and tourism products, promote new items, and expand their operations to other tourism circuits/routes.
“These sub-themes will focus around elements such as tourism resilience and crisis management, digital tourist marketing, creation of multi-destination tourism packages, and tourism investment opportunities and incentives in the tourism sector,” he said.
Combating poaching and illegal wildlife trading, as well as the economic worth of wildlife in the region, will be among the sub-themes, according to Mathuki.
Tanzania, Kenya, Uganda, Rwanda, Burundi, and South Sudan are members of the EAC.